Draft Horse World All Horse SuppliesWorld wide horse supplies

Laughing Horse Bookstore

Laughing Crazy Horse $20 Laughing crazy horse. 10 tall. Laughs when you squeeze it.

Horse Putty $4 Horse Putty. Assorted colors with horse inside.

Horse Banner $8.95 Canvas A Horse Is A Horse Banner. 7 1/2 x 22 1/2.

Gift Corral Horse Chime $21.95 Horse Chime

Gift Corral Horse Toobs $11.95 Horse Toobs

Gift Corral Nightlight Horse $12.95 Nightlight Horse

Gift Corral Walk-A-Horse $6.95 Walk-A-Horse

Horse Blk Ornament $8 Horse Blk Ornament

Horse Sponge $2.1 Adorable Horse Sponge. This is a great addition to your tack box or a cute gift for a horse loving friend!

Horse Xing Horse Caution Sign – Yellow $4.8 Horse Xing Horse Caution SignColor: Yellow

Horse Stickers $3 Horse stickers. 6 assorted sheets per card.

Himalayan Horse Scrubba Glove $2.7 Scrub Your Horse With One Side Or Massage Your Horse With The Other!

Soft Plush Horse Backpack $27 Soft Plush Horse Backpack.

Running Horse Tote $8.95 Canvas running horse tote

Gift Corral Horse Memo Pad $1.95 Horse Memo Pad

Gift Corral Horse Canister Set $28.95 Horse Canister Set

Gift Corral Horse Finger Puppets $68.95 Horse Finger Puppets

Gift Corral Plush Prancer Horse $13.95 Plush Prancer Horse

Gift Corral Plush Winnying Horse $6.95 Plush Winnying Horse

Gift Corral Welcome Sign/Horse $17.95 Welcome Sign/Horse

Gift Corral Plush Roundy Horse $20.95 Plush Roundy Horse

Gift Corral Plush Tubbie Horse $11.95 Plush Tubbie Horse

Gift Corral Horse 7 Black $5.95 Horse 7 Black

Gift Corral Horse 7 Buckskin $5.95 Horse 7 Buckskin

Gift Corral Horse 7 Pinto $5.95 Horse 7 Pinto

Gift Corral Horse Bathroom Set $22.95 Horse Bathroom Set

Gift Corral Sign Horse CroSSing $8.95 Sign Horse Crossing

Gift Corral Signs Horse 6Pk $28.95 Signs Horse 6Pk

Gift Corral Pen Holder Horse $5.95 Pen Holder Horse

Gift Corral Horse TiSSue Box $13.95 Horse Tissue Box

Gift Corral Horse Head Tote $11.95 Horse Head Tote

Gift Corral Mug Horse Stroll $5.95 Mug Horse Stroll

Gift Corral Thermometer Horse Training $11.95 Thermometer Horse Training

Gift Corral Plush Horse 10 $8.95 Plush Horse 10

Gift Corral Plush Horse 12 $10.95 Plush Horse 12

Gift Corral Plush Horse 5 $4.95 Plush Horse 5

Gift Corral Plush Horse Brownie $5.95 Plush Horse Brownie

Gift Corral Plush Horse Joey $5.95 Plush Horse Joey

Gift Corral Horse Signs 3Pk $7.95 Horse Signs 3Pk

Gift Corral Figurine Paint Horse $19.95 Figurine Paint Horse

Abetta Aluminum Horse Measure Stand – Horse $51.1 Aluminum horse measuring stand marked in metric 100-180cm and inches 39 to 71.Size:  Horse

Horse Leg Display $28.6 Front horse leg makes a great display

Debossed Horse, Leather Wallet $16.3 Man’s leather wallet, Debossed cantering horse

Plush Hopscotch Horse $14 Plush Hopscotch Horse. 11 tall.

6 Pack Horse Pencils $3 6 pack horse pencils. Assorted designs.

Horse Head Display For Bits $69.95 Life-sized horse head makes a great display

Puffer Belly Plush Horse $5.95 Puffer Belly Plush Horse. 7 tall.

36 Pack Horse Pencils $41 36 Pack Horse Pencils. Assorted colors.

Gift Corral Horse With Sound 2Pk $32.95 Horse W/Sound 2Pk

Gift Corral Barn Purse With Horse $12.95 Barn Purse W/Horse

Gift Corral Orn Horse With Saddle $8.95 Orn Horse W/Saddle

Gift Corral Horse 4Pk With Gear $12.95 Horse 4Pk W/Gear

Himalayan Horse Massage Glove $2.7 Your Horse Won’T Want Bath Time To End! This Glove Will Keep Your Horse Pampered And Clean.

Camelot Horse Head Bumper / Brown – Brown – Horse $26.1 A light weight protector that fits snugly over your horse’s head. Added thickness on top of pad gives extra protection for the horse’s head. Attaches onto crown strap of your horse’s halter.Color: BrownSize:  Horse

Plush Horse with Sound $8 Plush Horse w/Sound. 6. Assorted colors.

Horse Leave Hoofprints Pillow $13 Horse Leave Hoofprints Pillow. Cotton/Polyester. 12 x 8.

Himalayan Horse Braiding Set $3.1 Color-Coordinated To Match Your Horse With A Handy, Snap-Close Case!

High Bounce Horse Balls $54 2 balls with horse and glitter inside. 24 Pack in display jar.

Plush Horse Backpack $20.95 Plush horse backpack. Zippered pouch with adjustable straps.

Mennonite country: Waterloo County drawings …

Authors: Tips For Selling at Book Festivals

Most authors today struggle with marketing their books, mainly because no one else will do it for us. Most publishers are going to do little or nothing in the marketing area so it means we, the authors, have to do it ourselves. We can buy marketing help, of course, but little is going to come easy or cheap.

However, one item most of us will miss might be one of the best ways for marketing, both to civilians (make that readers) as well as to people in the industry and that is book fairs, conferences and festivals. In other words, purchasing a booth at an event and getting out in front with our books. Here are several tips that will help make events like these more successful.

1. Determine what your genre and market are and then find events that are specific to those. If you are writing romance novels, you dont want to be booking space at childrens fairs. If you write mysteries, consider events specific to that genre. Large, general fairs are good for most genres as long as they do specify they have people from your genre coming. Consider industry specific events such as dog shows for your book on grooming dogs, a horse show for your romance novel about two horse lovers, and a science fair for a mystery about people marooned in space.

Also, you are likely better off starting with events that are close to home. Local fairs where you can advertise local boy writes cookbook. Check your newspaper or Chamber of Commerce or library for events coming to your area. What is it? Would your book fit within the topics being presented? Consider things like flea markets where you can usually get a booth very inexpensively and where there will likely be a large number of people coming through. Look up book fairs in the Internet and look for lists put out by major, reputable organizations.

Watch out for overall cost wherever you book. Rooms, meals and travel costs are added to the basic booth rentals and fair entrance fees, so be sure you consider them all. Consider starting small and growing as you gain both experience and recognition. And, if you know of someone else attending the show, even if they arent showcasing the same product as you are, see if they might want to share a booth.

2. Thirty days or so before the event, be sure you have everything in place. Do you have plenty of copies of your books to take with you? Are your display signs made (do they look professional?) Do you have your confirmation and instructions for the event? How about exact directions for getting there? Travel tickets booked? Hotel? Most of us forget table coverings. What size table will you have, and what type of booth? Do you need special coverings for table, walls, backdrop? Do you need to bring your own food and drinks for the booth, or will they be available (more cost?) at the event. Will you be inside or will you need to have outside supplieshat, bug repellant, sunscreen? Cleaning supplies for both you and the booth (Handi-wipes, towelettes, paper towels)?

3. How many books should you take? Generally you should have 30-50 books available, depending on the size of the festival, how long you will be there, and how well known you already are. Keep in mind: What are you going to do with all the leftover books you bring home. It might be a costly investment, so be careful. But, do take as many copies as you comfortably can, because you only get one chance at these events and you dont want to run out.

BUT, what to do if you run out and people want more? ALWAYS keep at least one book on hand, even if you really, really want to sell it. Becauseif you have no books, you have nothing to show people who are still stopping at the booth. Be prepared in advance with a clipboard and paper already lined out to take names and addresses of people who would be interested in you contacting them. Have a good supply of business cards, bookmarkers, half-sheet pictures of your book cover with all your contact information on the backanything to put in their hands so they will remember you. Also, see if you can take pre-paid orders for books you can mail when you get back home. Consider a hefty discount for people who will do that. Or, offer to send them a book when you get home with an enclosed invoice they can pay at that time. Riskysure. But you want to move your books, right?

Keep your mind open BEFORE you go to the event for anything you can think of that might come up and how you will handle it. You are paying good money for this event and you want to make the best use of it.

4. What if you meet bookstore owners at the event? Immediately ask if they would be interested in stocking a few copies of your book. Offer a consignment deal between you and them (risky, yes, but maybe a way to get started.) Offer to deliver the book personally to their store (no freight costs for either of you?) Give them two or three books on the spotFREEto take home and try. Remember, the only other place they will see you and your book is in a catalog with about a thousand other books screaming for their attention. Make your pitch NOW, and make it good.

And, one last item to keep in mind:

5. Collect business cards from EVERYONE. Go up and down the aisles getting something from everyone you can to take home with you. This can be as valuable as the immediate selling of your books. These will be your future contacts for when you get home. People to sell to. People to network with. People to do joint ads with. Bookstore owners who have now seen your face. Agents. Publishing and marketing contacts. Industry experts. Collect them alland follow up with them. Send them somethinganythingto make an acquaintance, a friend, a future business contact.

Top off the event: Enjoy Yourself. Dont party your time and possibilities away, but keep in a good mood. Laugh. Meet other people. Talk with them. Be fun. Walk around. Be active. Write down notes for use in the next eventsand find out word-of-mouth when and where the next (good) events are. Whether or not you actually sell any books, make the event profitable and successful just by the experience you get and the contacts you make. Come home with a list of things you will, and wont, do at your next eventbecause there will be a next one.

About the Author

Jim Magwood is the author of the international mystery novel, SANCTION. Visit him and SANCTION at his website, http://www.JimMagwood.com. Jim is also the webmaster of the site, The Authors Inn, dedicated to showcasing authors works and connecting them with the book reading public. You can visit The Authors Inn at http://www.the-authors-inn.com.